How to Get Your First Land Listing With Acres Pro: A Data-Driven Guide for New Agents

Earning your first listing as a new land agent or broker doesn’t have to require years of experience or a deep referral network. With the right data, a disciplined outreach strategy, and professional presentation tools, new agents and brokers can position themselves as informed and trustworthy from day one. This beginner’s guide outlines a practical, repeatable approach to winning your first listing with Acres.com. 

Why Winning Land Listings is Challenging (and How to Simplify the Process)

For land, comparable sales are often limited and values are shaped by everything from flood zones and elevation, to past land use and infrastructure feasibility.

As a result, landowners aren’t simply looking for just any real estate agent. They need a land expert, who can maximize value and sell for the best price in the shortest amount of time. 

Long timelines, thin buyer pools, and uncertainty around value mean landowners expect agents to interpret complexity, value accurately, and anticipate issues that could slow a sale or erode returns.

For new land agents, the challenge isn’t a lack of motivation or work ethic, it’s demonstrating expertise in a market where land-specific factors directly influence value, marketability, and time on the market for a specific parcel.

Landowners are looking for informed professionals who can clearly explain how their land will be valued, positioned, and brought to market successfully.

3 Strategies to Secure Your First Land Listing Using Land Data

Acres Pro helps you start conversations with confidence by giving you powerful advantages to position yourself for your first land listing.

1. Build a Targeted Lead List for Smarter Land Prospecting

With Acres Pro, you can pre-qualify landowners and build lead lists for direct outreach. Instead of starting with broad volume, you begin with focus—identifying owners whose property and ownership characteristics suggest a higher likelihood of transaction activity. 

The strongest listing pipelines come from qualifying land owners upfront and being intentional about who you contact. By filtering for or analyzing factors such as absentee ownership (out-of-state), land use, or parcel sizes aligned with your niche, agents can prioritize outreach where it is most likely to be productive.

2. Lead with Market Context Through Data-Driven Outreach

Once you’ve identified the right landowners, the next step is giving them a reason to engage.

For land owners, uncertainty around value is often the biggest barrier to action. Effective outreach meets uncertainty head-on by bringing clear market context into the conversation early.

With Acres Pro, agents can create simple comparative market analysis reports that show what land in a specific area has been selling for, how values vary by parcel size or location, and how recent activity compares to broader market trends. Rather than asking for a listing outright, you’re offering insight—helping owners understand their market before discussing their property.

By leading with local sales context and recent data, agents can demonstrate market knowledge, set realistic expectations, and begin building trust before ever discussing pricing or representation. It positions you as a resource, and that credibility carries forward when the conversation turns to a specific parcel and a potential listing.

3. Establish Credibility with Land Valuation Reports

Once a seller understands how the local market is performing, the conversation shifts to their specific parcel. While market analysis reports provide helpful context around recent sales and pricing trends, valuation reports focus on the unique characteristics that ultimately determine how a particular property should be valued and positioned.

When you lead the conversation with clear, data-backed insights into a parcel’s physical characteristics, topography, and market context, landowners are more likely to trust your recommendations and view you as a credible land expert.

With Acres’ instant valuation reports, you can walk into listing conversations with a defensible value already established—grounded in parcel-specific data.

Each report brings together essential parcel data that agents can use alongside relevant comparables to support realistic valuation discussions.

For landowners, this level of preparation signals that you understand how to value the property realistically, defend it with data, and bring it to market in a way that attracts qualified buyers.

These reports set clear expectations and build trust early. For new land agents, that preparation helps bridge the experience gap, allowing you to guide the conversation with confidence, earn trust early, and win the listing.

The Shortcut to Faster Land Prospecting

When you can identify the right owners, understand their property in detail, and present clear, data-backed insights, the conversation changes. You become the market expert.

Acres Pro brings together the core capabilities professionals need to build focused pipelines and show up prepared. From identifying the right landowners to presenting defensible, property-specific insights, the platform supports every stage of the listing conversation.

For new agents, professionalism isn’t defined by years in the business or the size of a marketing budget. It’s defined by how clearly you can value a property and understand the market, and how grounded your recommendations are in data.

Whether you’re building your first listing pipeline or competing against established brokerages, Acres Pro delivers the preparation that sellers expect, and the data that wins listings.

Walk into every listing conversation with defensible land valuations and the credibility to win with Acres Pro.