Track the Full Land-to-Home Lifecycle Nationwide: Webinar Recap

Homebuilders and developers have traditionally had to piece together market intelligence from static quarterly reports, expensive per-market subscriptions, and manual spreadsheets. In a recent webinar, Acres’ Founder and CEO Carter Malloy and CTO Aaron Shew gave an exclusive look at the next generation of land and housing data: Homebuilder Market Intelligence Dashboards.

"Market intelligence is going to show the full land-to-home life cycle for any market across the U.S. It's unparalleled, giving you deep insight into every market, not just the big metros." - Shew

Track the complete land-to-home lifecycle, monitor competitor activity, and identify high-yield market opportunities across any region in the U.S. before the competition. Read the key takeaways.

1. Tracking the Entire Land-to-Home Lifecycle

Most market data tools show you one piece of a deal: a listing, a permit, a closing. Homebuilder Market Intelligence connects all of it. Acres has built detailed and unique mapping of homebuilder land ownership, then layered that against listings, permits, and verified closings.

Takeaway: Teams get one dashboard that spans closings, sales pace, median price, lots acquired and sold, land buys, builder-owned parcels, new construction listings, rental listings, and more, so they can see how a market is actually moving instead of guessing from fragments.

2. Current, Nationwide Data, Not Static Quarterly Reports

Every dashboard, every dollar figure, every competitor signal is only as good as the data behind it. Acres’ dashboards were built with a level of depth, recency, and transparency that legacy providers simply can't match.

Takeaway: Acres sources from over 10,000 data sources and updates on the fastest cadence each source allows, daily, weekly, or monthly. That means builders are working from what's actually happening in a market right now, in any market nationwide, not a report that was already stale by the time it landed in their inbox.

3. Spot Competitor Land Positions Before They Show Up in Closings

During the live demo, Malloy pulled up a market in Texas, a notoriously difficult non-disclosure state to source data in, showing the tool works where data is hardest to find. From there, he showed how teams can see which builders are doing land takedowns versus open-market purchases, and track the net change in a builder's land holdings over time to see who's building a position in a market and who's selling down.

"If I'm a lot buyer, what this means is I know exactly where to go look." - Malloy

Takeaway: Builders can see competitor pricing strategy, product mix, and land bank activity at a neighborhood level, then benchmark their own pricing and incentives against current sales velocity to right-price homes at launch instead of relying on stale comps.

4. Getting Answers Takes One Platform, Not Weeks of Analysis

Market research has traditionally meant either getting a quick, surface-level read on a market, or waiting on an analyst, a consultant, or a custom report to get the full picture. By the time it's ready, the market has often already moved. From prospecting to close, the depth of a full market study is available within the Acres platform.

"No complex menus, no wordy reports, just complete market intelligence in a simple click." - Shew

Takeaway: Rather than building custom reports or waiting on a research team, users click into a market and the dashboard populates instantly, turning what used to be a multi-week research process into instant intelligence.

See It in Your Own Market

Homebuilder Market Intelligence gives builders and development teams a single source of truth for land and housing data nationwide.

Ready to see how your target market is actually moving? Book a demo today and turn multi-week research into instant industry intelligence.