How to Accelerate Your Land Business With Acres: 5 Key Takeaways from the Webinar
See how the latest features in Acres help land teams move from market research to closed deals faster. Read the takeaways and watch the full webinar below.
Land teams face stale and expensive third-party data, engineering timelines measured in weeks, inboxes full of broker emails with no easy way to compare them, and rezoning or council sentiment that's hard to access in a timely manner. In a recent webinar, Acres' CTO Aaron Shew and CEO Carter Malloy walked through five new Acres features built directly from client feedback to remove these bottlenecks.
"These are high ROI features that are built specifically to solve some of the biggest pain points that we've heard directly from land teams." — Shew
Watch the webinar and read the takeaways to see how these new features speed up site selection, off-market outreach, and due diligence, plus a first look at game-changing market intelligence dashboards.
1. Market Intelligence Dashboards Will Track the Full Land-to-Home Lifecycle (02:30-06:30)
"Market intelligence is going to show the full land-to-home life cycle for any market across the U.S...It’s unparalleled, giving you deep insight into every market, not just the big metros." — Shew
Takeaway: Teams can generate dashboards to see what each builder has bought and sold for, inventory type, pricing over time, and more, helping them spot emerging market shifts and execute targeted land strategies with high-level context. These dashboards unlock neighborhood and homebuilder-level absorption rates nationwide, providing insight that's unmatched by legacy providers in the industry.

2. Site Planner Combines Fast Auto-Generation With Full Manual Control (06:30-08:50)
"We decided to basically provide both for our clients. You get some auto-generation capabilities, but you can ultimately still control things manually to make sure that it's both fast and accurate." — Shew
Takeaway: Instead of waiting weeks and paying for a preliminary engineering plan that might end up disqualified, teams can generate a preliminary site plan in a few minutes. Site Planner supports multiple lot types, sets aside space for amenities like playgrounds or courts, and automatically excludes flood zones and wetlands. The auto-generation gets you a quick yield estimate, and the manual controls let you fine-tune it to match how your team actually builds.

3. AI Rezoning Analysis Puts City Council Sentiment on a Map (08:50-10:40)
"Rezoning analysis is giving you a view of what city councils are doing on a map, so you have transparency in what to expect or not expect from a city council in any neighborhood." — Shew
"This AI is trained on our extensive land data, and it can pull in additional public data from the internet and put all that in a geospatial context." — Malloy
Takeaway: Beyond just current zoning, teams can now see what's happening in the surrounding neighborhood and city, including which projects are getting approved or denied nearby. Review public meeting minutes and transcripts and dive into any approval or denial with underlying source documents. The result is complete transparency into what a city council is likely to approve (or deny) before you commit time and money to a site.

4. Drag-and-Drop Document Uploads Turn a Pile of PDFs Into a Ranked Shortlist (10:40-12:50)
"What we've also built inside of Acres Intelligence is the ability to drag and drop [documents] directly into the platform. What that means is no more opening emails and hunting and pecking to find the right one on the map…It's not just finding those properties, it's pulling all the additional layers and location context that matters to move a deal forward or to kill it there and not spend any more time." — Malloy
Takeaway: Rather than opening broker emails one by one to find the ones worth pursuing, teams can drag and drop listing PDFs directly into Acres Intelligence, which maps the properties, analyzes proximity to infrastructure, pulls market comps and recent sales to analyze land value, and builds a quick comparison dashboard. Teams can then decide which sites deserve a closer look without spending hours reviewing each opportunity.

5. Handwritten Letters Extend Off-Market Outreach Beyond Standard Mailing Lists (12:50-14:55)
"You can now send a highly targeted handwritten note from Acres to a landowner and start to open up a deal on a property." — Carter Malloy
Takeaway: Using Acres’ best-in-class land owner data, teams can generate a custom handwritten letter for personalized outreach. They can choose the handwriting style and card design, and send it directly from the platform. Every letter is written in real ink and mailed in an envelope, with no extra time from your team required.

A Faster Path From Research to Close
These five new features touch every stage of land deals: spotting prime opportunities in a market, analyzing sites, understanding what a city council will actually approve, sorting through inbound deals, and reaching out to landowners directly. Instead of bouncing between spreadsheets, engineers, and inboxes, teams can move through that entire process without ever leaving Acres.
Whether you're reviewing a single parcel or zooming out to analyze an entire market, these updates are built to save your team time, money, and a lot of manual digging.
Book a demo today and discover why land teams nationwide rely on Acres Intelligence to accelerate their businesses.
